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February 29, 2004
Orrin Woodward should learn from Bo Short
By QBlog in
I've been pretty critical of the OrrinWoodward.com site for a couple of months. Besides the amateur design, I've criticized the movement of once public content behind a password protected cgi script. Such an action naturally raises eyebrows and is also contrary to the very nature of the Web, where information wants to be shared, not bound up behind a password. It's clear that Orrin doesn't "get" the Web and unfortunately, such Web ignorance is all too common.
That reality is why it's so refreshing to discover a business leader who "gets" the Web. Passport Founder and Former Amway/Quixtar Diamond Bo Short appears to be part of that "clued-in" minority who understand and even embrace the nature of the Web. FormerDiamond is Bo's personal Web site that shares his "experiences and opinions as a former Amway/Quixtar diamond."
The FormerDiamond site is built with TypePad, an excellent blog tool but it isn't exactly a blog, at least not as we've come to understand blogs. Instead of stringing posts together chronologically (as most blogs do) the site serves as a place for Bo to present his essays and comments about Amway, Quixtar and the various related systems, businesses and cultures. For Bo, such public commentary isn't new (his response to Orrin Woodward is but one of many examples), but presenting those comments on his personal Web site is new.
It will be interesting to see Bo's FormerDiamond site develop. Whether you agree or disagree with Bo, I believe it's extremely valuable to read the opinions of perceptions of a Former Quixtar Diamond.