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November 8, 2003

Steve's night in MLM Hell

By QBlog in

Steve Gilliard is a blogger who knows his stuff. Read just a few entries from his blog and you'll see what I mean.

So, I was pleasantly surprised to discover a post (titled "My night in MLM hell" and you'll have to scroll down to read it) about Quixtar. Actually, Quixtar isn't specifically named in the post but we learn that it is the "guilty" MLM referred to in the title.

If you've been hanging around quixtarBLOG long then you'll know that I LOVE finding opinions about Quixtar from those "untainted" by the hyperbole, rhetoric and propoganda of either the "pro" or "anti" Quixtar hordes. That's why I especially like reading Steve's comments. I highly recommend that you read the entire post.

Here are some of my favorite quotes:

> "Here's some advice, real businesses don't have levels. You have profitability and sales. Not levels."

> "Then they wouldn't tell us what the business did. Now, I've been going to trade shows for a decade. I know the first thing a company does is tell you what they do. The presentation was all about money and how you could make it. Now, here's a reality of business. If all they can tell you is how much money you can make, well, they're selling a crappy product. They should get you interested in the product."

> "MLM isn't business. At least not one you can make money from. This business is especially f**ked (QBlog edit) because you have to change buying patterns. One of the hardest things possible. Coke and Pepsi spend billions on it. The whole thing is among the most difficult things you can do with a brand. Dotcoms are proof of that in spades."

> "Any business which requires you constantly churn new customers is going to eventually fail on you because there is a finite pool of people to work with. A business needs steady, repeat customers who spend set amounts of cash."

Keep in mind, this is the opinion of a guy who's never visited a Quixtar discussion board, never been to AmQuix.info, never done a bit of research about "the business" on the Web. These are just pure opinions.

Very interesting.

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I'll keep this stuff in mind next time I decide whether or not to cross out those "CEO" and "Vice President" positions as well as my recent idea of sales commission. Can't have those pesky levels in my business, not if it wants to be a real business, no siree.

LOL... You gotta be kidding me!!! Walmart, Sears, Any Goverment Job doesn't have levels of salary. I wish I was leaven in your' world. Sounds like a fantasy tail. I know. This MLM you call it? Is no different than any business in Corp. America. I don't even know why I care enough to inform this to you but, what in the ---- would you know about business any-ways. I tell you what I don't know why, but if your' this dumb e-mail me back.





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